Outside.in tracks local news

I've just begun experimenting with a service from Outside.in that looks like a promising way to track truly local things that are getting talked about, blogged about, appear in news stories etc.

Check it out, and if you're blogging you might consider registering your blog so its automatically monitored for geotagging things local (Precita Park, Valencia Cyclery, Tartine... you name it).

Interesting side bar: if you Googlemap "cesar chavez street, sf, ca" it places you at its terminus - Noe St and Cesar Chavez. If on the other hand, you Googlemap "army street, sf, ca" it does a pretty good job of placing you at the locus, more or less, of the street in question.